It was the biggest week for an album so far in 2017.Īt the time of its release, DAMN. debuted atop Billboard 200 chart with 603,000 equivalent album units sold. That Sunday night, Lamar closed the first weekend of Coachella with an acclaimed performance of new tracks from DAMN., as well as fan favorites from To Pimp a Butterfly, and good kid, m.A.A.d city. This theory received heavy press, ranging from hopefulness to ridicule in traditional and social media. on Good Friday, K.Dot would drop a second album on Ap(Easter Sunday) entitled NATION. The theory alleged that after the release of DAMN. and “Heart Part 4”) were spun by fans on Reddit into an elaborate conspiracy theory. When TDE contributor Sounwave cautioned fans that the leaked album was not the official cut, this along with other evidence (including lyrics from DAMN. See also ALBUM: Grouplove – This Is This The album leaked hours before the official with slight differences in the album. On Apthe tracklist and album cover was revealed through Kendrick’s Twitter account. was released, titled “HUMBLE.” A week later, the title and the number of tracks was revealed on the iTunes pre-order. On March 30, 2017, the first single from DAMN. I think he was trying to get back to K-Dot, get back to his roots, sag his pants, really roll through the hood for this album. He’s been Kendrick Lamar for a while, and Kendrick Lamar is the good kid, he’s the more introspective kid. He also spoke about how the project will contain somewhere around 12 tracks, and feature a more “commercial sound”, as opposed to Kendrick’s last two projects-To Pimp A Butterfly and untitled unmastered.-which feature a jazz-influenced sound.īlack Hippy member, Top Dawg Entertainment labelmate and close friend with Lamar, Ab-Soul discussed Lamar’s purpose on DAMN. A Mike WiLL/Kendrick Lamar collaboration was reinforced when a HipHopDX staff member stated that a song titled “DNA” produced by Mike WiLL Made-It will appear on the album. On February 27, 2016, Mike WiLL Made-It teased on Instagram that he was in the studio with Kendrick Lamar. In between the albums, Kendrick released the 8 track EP untitled unmastered. This album is Kendrick’s first since 2015’s To Pimp A Butterfly. However, when the Pre-Order was released, it was announced that it would be a Good Friday, April 14th release. Y’all got ‘til April the 7th to get y’all shit together
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